Not just this many people even opt for hair_colors to present their mane with a desired look and appeal. According to researches and experts, hair is that part of our body which plays a very significant role in portraying our personality in the eyes of the others. People with wacky hair colors and cool styles are considered to be hip. Brunettes are considered to be cute; brownies are more classic and chummy while the blondes are down right attractive.
Another thing that's changed from when your mom used to color her grays away under the cover of darkness is the quality of the products available. It's been a long time since anyone has gotten even a whiff of any strong, offensive smelling products in salons. Those have long since disappeared or been replaced by gentler formulations that are free, or mostly free from ammonia, peroxide or other harsher chemicals.